Volvo Names Local Carefree Man Finalist in World's First Treasure Hunt fo
Date: Thursday, July 27 @ 17:09:57 UTC
Volvo Names Local Carefree Man Finalist in World's First Treasure Hunt for Buried Vehicle
Jim Hutz of Carefree, Arizona Joins Two U.S. Finalists and Four International Finalists on August 6 at Secret Location for On-the-Ground Race to Uncover Buried Volvo SUV
CAREFREE, Ariz., July 27 -- Look what the tide's washed in! Volvo Car Corporation today announced that Carefree's Jim Hutz is one of seven international finalists in its global, multi-media treasure hunt for a pirate-themed Volvo XC90 V8. The would-be pirate was among the first individuals worldwide to complete a fun, yet challenging online treasure hunt Volvo launched on June 12 and concluded four weeks later.
Hutz will be flown to an undisclosed location on August 6, where he will be joined in the final leg of the competition by two more Americans and one finalist each from Japan, UK, Spain and Austria.
The wildly popular hunt, a multi-media campaign developed as a part of Volvo's sponsorship of the Disney summer blockbuster Pirates of the Caribbean: Dead Man's Chest, has elicited participation from more than 52,000 online contestants in the U.S. alone.
Hutz, a 57 year-old semi-retired entrepreneur and father of four, will be accompanied by wife Mary Clista Hutz on his journey to the final leg of the hunt -- Volvo providing travel and accommodations for one guest per finalist. "I thought the game was a lot of fun and engaging throughout," said Hutz. "The clues were cleverly fashioned and they added a lot of flavor to the online portion of the game. People really seemed to be captured by the hunt and I saw a tremendous amount of blog activity dedicated to solving the clues. I worked all night and through the morning without sleep to solve the final clue."
In an interesting twist of family fortune, Hutz's son David, a 30 year-old software architect from Herndon, Virginia, also advanced to the final leg of the race where he will be competing head to head with his father as one of the three U.S. finalists. "My son will be formidable competition," Hutz said. "I'm hoping he'll find it in his heart to give his dad a competitive edge but I'm not holding my breath."
Once at the final hunt location, Hutz and each of the six other finalists will set off on a manic on-the-ground search for the buried vehicle. The format for the final leg of the competition will be reminiscent of reality TV shows like Survivor and The Amazing Race, with contestants participating in a two-day series of mental and physical challenges that will either eliminate them from the competition or advance them closer to the buried vehicle. The first treasure hunter to unearth the SUV keeps it. The victor and results of final hunt will be released to the public on August 11, followed by a series of webisodes chronicling the hunt premiering online at www.volvocars.us/thehunt on August 25.
The buried one-of-a-kind, Volvo XC90 is valued at approximately $82,000 and features a variety of elements inspired by Pirates of the Caribbean, including menacing graphics from the film, black leather seats, custom painted 20 inch wheels and more.
Volvo's promotion of Pirates of the Caribbean: Dead Man's Chest grew out of the partnership with Disney for the worldwide Volvo Ocean Race. The Volvo ship bears the name of the same boat in the first Pirates of the Caribbean movie, "The Black Pearl." The Ocean Race began in Vigo, Spain on Nov. 12, 2005 and ended in Gothenburg, Sweden on June 17, 2006.
About Volvo Cars of North America
Volvo has been building cars with safety in mind for over 75 years. The current 2006 model line-up of Volvo Cars includes: the award-winning new S40 and its wagon counterpart the all-new V50; the award-winning XC90; the sporty S60 sedan -- including the award-winning performance sedan -- S60 R and the performance wagon version -- V70 R; the S80 luxury sedan; the versatile V70 wagon and rugged XC70 (Cross Country); and the soon-to-be released new Volvo C70, the convertible with the innovative retractable hardtop.
This article comes from Free Vin Check, Get Vehicle History Report, Free Car History, Used Car History, Auto History, Free Vehicle History, VIN Number Check, Car History, Lemon, Check
The URL for this story is: